Mouseflow pricing
Quick verdict
As of 2026-09-27, Mouseflow heatmap software pricing starts at $25/mo billed annually on its Essential plan. It includes a free plan. There are 4 plans in total. All figures come from the vendor's own pricing page, kept dated and current.
Mouseflow has 4 plans. It includes a free plan. The cheapest paid plan is Essential at $25/mo billed annually. Pricing is tiered.
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Free plan: yes.
At $25/mo billed annually across 4 plans, Mouseflow's entry price is 14% below the $29/mo billed annually median across the 3 heatmap software we compare.
| Plan | Monthly | Billed annually | Contacts / limit | What's included |
|---|---|---|---|---|
| Free | — | Free billed annually | ||
| Essential | — | $25/mo billed annually | ||
| Advanced | — | $109/mo billed annually | ||
| Premium | — | $319/mo billed annually |
What you'll actually pay
As of , Mouseflow heatmap software pricing starts at $25/mo billed annually, but none of these buyer scenarios match a covering tier — see the plan table above for its published pricing.
| Scenario | Monthly usage | Cheapest plan | Base plan | Add-ons | Total / mo |
|---|---|---|---|---|---|
| Solopreneur | 500 contacts · 2,000 sends | Custom | Custom | — | Custom |
| Event coordinator | 500 contacts · 5,000 sends · SMS | Custom | Custom | — | Custom |
| Small business | 2,500 contacts · 20,000 sends | Custom | Custom | — | Custom |
| Nonprofit | 5,000 contacts · 25,000 sends | Custom | Custom | — | Custom |
| Ecommerce store | 10,000 contacts · 80,000 sends · SMS | Custom | Custom | — | Custom |
Each total is the list price of the cheapest plan covering that persona's contacts plus any add-ons (e.g. SMS) it needs, read from the vendor's own pricing — the real cost, not the sticker price. Scenario set v1.0.0; usage-based tiers that don't publish a rate for a scenario show as Custom.
Source: mouseflow.com/pricing, verified
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Frequently asked questions
Does Mouseflow have a free plan?
Yes. Mouseflow offers a free plan, so you can start tracking visitor behavior at no cost. Paid plans begin at $25/mo billed annually when you need higher limits or more features. Every figure comes straight from our maintained, dated dataset, verified on 2026-09-27.
How much does Mouseflow cost?
Mouseflow lists 4 plans, and its cheapest priced option is Essential at $25/mo billed annually. Pricing for heatmap software is tiered, so your cost scales with your site's monthly traffic. A free plan is available too. Every figure comes straight from our maintained, dated dataset, verified on 2026-09-27.
Is Mouseflow cheaper than the average heatmap software tool?
The average entry price across the 3 heatmap software tools we track is $28.67/mo per month. Mouseflow starts at $25/mo billed annually, which makes it cheaper than the heatmap software average. Free plans and annual billing can change the real cost, so compare on your monthly sessions.
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